Hind Al Qasimi’s ‘Al Nad’ Marks Tanagra’s First Creative Collaboration with GCC Designer

Tanagra is the region’s go-to destination for luxury home accessories and gifts. Tanagra, will soon be bringing to life DesignedbyHind’s ‘Al Nad’ tableware collection for Ramadan 2017.

Sand assumes different shades of colour when it is dry or wet, or when it is touched by the soft rays of the rising sun and the amber sunset. Designed by Sheikha Hind Al Qasimi, her “Al Nad” collection showcases delicate tableware, whose carvings bear a striking resemblance with the golden dunes of the Arabia, which have been accented with master strokes in rose gold manufactured by the French leaders in porcelain, Bernardaud.

Since 35 years, Tanagra is the destination store for the most prestigious European manufactures such as Christofle, Baccarat, Bernardaud and also for home accessories by western fashion brands such as Versace, Roberto Cavalli and Ralph Lauren, to name a few.

In 2011 Sheikha Hind Al Qasimi launched DesignedbyHind, a Sharjah based design company for home accessories and tableware inspired by UAE’s rich heritage and modern sensibilities. Sheikha Hind Al Qasimi is also the Acting Chairman of the Sharjah Business Women Council (SBWC).

Tanagra was impressed by Sheikha Hind’s designs and wanted to edit its first exclusive collection designed by a GCC national as a tribute to its Kuwaiti origin.

From early on, Sheikha Hind was found of the craftsmanship, curation and the know-how of Tanagra’s brands.

Both agreed to give birth to a collection built on the pillars of the western and middle eastern lifestyle traditions: Al Nad was born!

Al Nad is the inspiration: Medium dune of the Empty Quarter, and the sand colour when the sun rises.

Al Nad is the innovation: the rose gold colour of Al Nad is a Premiere on porcelain.

Al Nad is a collection: hollowware shapes designed especially for sharing the best of family life.

Plates and bowls in the finest Bernardaud porcelain for Iftar and Suhour, Halwa bowls and spoons, Dalah and an Oud burner.

An engraved silver-plated tray made by Christofle, French silver makers, for sharing a dear message with sweets or chocolates; crystal drinkware and Arabic tea cup and saucer made by Mario Cionni, Italian crystal manufacturers, for enjoying the traditional juices and tea.

“It is a privilege to have collaborated with Tanagra to bring the Al Nad collection to life. Both names represent a lot to me, and I could not have found more suitable collaborators in this creative endeavour so close to my heart,” remarked Sheikha Hind pointing out that her first contact with Bernardaud porcelain was made when she was 13-years-old and bought a piece as a Mother’s Day gift.

About Sheikha Hind Al Qasimi
A leading businesswoman in her own right, Sheikha Hind Majid Al Qasimi has brought her entrepreneurial skills to her position as Acting Chairperson for Sharjah Business Women’s Council (SBWC), where she leads the team in formulating strategy for the council’s direction and initiatives. Prior to her appointment to this role in December 2016, Hind was a board member at SBWC, where she made significant contributions to the council’s programmes, initiatives and campaigns in both a regional and global capacity. Her passion for crafts and design is manifested in her own business, ‘DesignedbyHind’, which was launched in 2011. The company has established itself as one of the UAE’s most successful boutique porcelain design organisations.

About Tanagra
Tanagra is the definitive destination for Luxury Lifestyle. Since 35 years, Tanagra has been the preferred destination for style-savvy globalists in search of the quintessence of elegance and refinement, curated by experts with a finger on the luxury pulse. The Tanagra concept fuses the past, the present and the future, offering an inspiring, refined and edited array of lifestyle gifts and art de vivre from contemporary and iconic to chic and timeless pieces in crystal, porcelain, silverware and jewellery. Comprehensive in its offer yet discerning in its taste, Tanagra always provides the best in each category. Tanagra has nine boutiques across the region located in UAE, Kuwait, KSA, Qatar and Bahrain.